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It Technological Change On The Impact Of Media And Entertainment Industry – Film Fashion, It


Rapid changes in modern information technology is affecting the development of the world's entertainment industry, the popularity of digital technology, not only means to get a comprehensive update of traditional film and television, and expand the market, but also expanded the business to profitability.

Movies, music, television has long been the physical and mental conditioning leisure time, the main way to enjoy life. In recent years, with the continuous development of science and technology and the gradual strengthening of human sense of innovation, three traditional forms of entertainment based on the original in the quality of the transformation, more and more comfortable life for our audio-visual experience to create the perfect experience atmosphere.

Movie fashion footsteps Recent years, with IT technology, with over a hundred years history of the film began a new development opportunity, several years ago with the invention of video games gradually merged. Film in the aid of information technology, with a broader imagination; while the video games with cartoon colors, from the earliest development of the plane to the 3D three-dimensional video game, and then to the live version of the game, the integrity of content and more , like another form of film. Result of two trends associated with their intricate original. Neither game nor a kind of network TV series of the new Internet CG (three-dimensional animation) idols in the film, each broadcast a story, they all provide the virtual characters to the audience's age, appearance and other aspects of plot to start topics, According to the audience vote to decide the arrangements for the next plot. The content of the game is to develop interactive previously never had an idol characters.

Nowadays, pay movies online downloads are becoming prosperous, and many network services company never bored. Business travel is the ideal consumer market, both in the plane or in a hotel, as long as download movies from the Internet, you can play through the laptop. Expected cost of each video download and video rental costs almost the same. Video rental business will eventually withdraw from the stage of history. With downloading music into the mainstream, downloading movies is the next hot spot inevitable. Three years ago, American movie producer "20th Century Fox," and the world's largest Internet companies created the world CISCO Joining a landmark film in the history of the record?? To the cinema audience plays directly from the Internet to download movies. This means that the film completely digital the last link will become a reality. In theory, more than 80 years of history can end the era of movie film. However, the vast majority of people to the cinema to see movies is not all digital overnight thing. First, the production and broadcast all digital films require huge sums of money. A digital movie player, the value of 100,000 U.S. dollars, but also a special screen, sound system, and continuously downloading movies from computer and other equipment. Second, the protection of copyright has not yet agreed. Thus, within a few years to look at the relatively low cost of movie film.

In North America, Western Europe and Japan, and online entertainment on-demand services becoming more prosperous. Statistics show that only the United States in 2004 Christmas entertainment on-demand services, online business revenue on more than one billion U.S. dollars. Since 2002, Hollywood, through the Internet to send digital video to the audience. These include five major film studios announced the establishment of on-demand services (video-on-demand) a joint venture, will provide the U.S. broadband Internet users new and old movies. These five studio include: MGM, Viacom's Paramount, Sony, Universal Studios and America Online?? Time Warner's Warner Brothers. In addition, some major studios such as Disney, News Corp's Twentieth Century Fox, also have to provide video-on-demand service, the price of the current on-demand service between each video between 2-4 U.S. dollars. In October 2003 by Disney and 20th Century Fox set up jointly by the company "movie website" to expand the scope of services, the audience will be via high-speed broadband Internet access, computer data equipment to use at home watching movies. According to reports, "Network film" will meet "high-definition TV," the demand, should be to provide "digital television" for the audience to choose, this approach means that "home cinema" movie theater screen image more perfect than the realistic.

Thriving online music market

January 23 this year in Cannes, France at the World Music Expo, the international recording industry association to disclose the record company will work with 3G handsets marriage, through 3G mobile phones can remotely download music, online music market will move more flourishing.

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